Crossroads at Big Creek receives Green Gift from Cellcom


Sturgeon Bay, WI (October 26, 2016) –Crossroads at Big Creek has been selected as a 2016 Cellcom Green Gift recipient. The nonprofit received a $2680 Green Gift from Cellcom to support installation of a bird and butterfly garden near its Collins Learning Center.

"Our three preserves are crisscrossed with hiking and ski trails. We have a wonderful dock on Big Creek Cove for observation, thanks in part to a Green Gift from Cellcom. We have wetlands, prairies and forests, which are all marvelous for bird and butterfly watching. But many people cannot get to these places. Those with mobility issues, lack of stamina, young children and those with limited time simply cannot experience nature at close range,” said Coggin Herringa, director at Crossroads. “The Green Gift from Cellcom will support the addition of an accessible butterfly and bird garden and allow learners of all ages and abilities to enjoy nature right from the Collins Learning Center.”

The funding will be used to create walk ways and patio areas, establish bird feeding stations, plant native flowers and shrubs and create water features. The garden will also serve as a model for those hoping to create native landscaping in their own yards.

Crossroads at Big Creek was among 22 green organizations that received a share of the $37,800 in Green Gifts from Cellcom this year. The Green Gifts program launched in 2010 and uses funds generated from Cellcom’s cell phone recycling program to fund green nonprofit initiatives. Customers and community members can bring in their old or unwanted phones to be reused and recycled. Cellcom sends the phones to recyclers who in return send money to Cellcom for the materials that were saved from the phones. Cellcom’s Green Gift program completes the green cycle that starts with consumers being environmentally-conscious and donating their devices.

The 2016 Cellcom Green Gifts were awarded to non-profits throughout Cellcom’s service area and included Gordon Bubolz Nature Preserve (Appleton), Heckrodt Wetland Reserve (Menasha), Fox-Wolf Watershed Alliance (Appleton), Boys & Girls Club of Greater Green Bay, NEW Zoo & Adventure Park (Suamico), Greater Green Bay YMCA, River District Development Foundation (Merrill), Northland Pines Farm to School Program (Eagle River), Trees for Tomorrow (Eagle River), Wild Instincts (Rhinelander), Open Door Bird Sanctuary (Sturgeon Bay), Woodland Dunes Nature Center (Two Rivers), Crossroads at Big Creek, Inc. (Sturgeon Bay), Kelly Lake Advancement Association (Suring), Navarino Nature Center, Stockbridge Munsee Community (Bowler), Wisconsin Waterfowl Association (Abrams), The Etude Group (Sheboygan), Bookworm Gardens (Sheboygan), Maywood Environmental Park (Sheboygan), Friends of Mead/McMillan Association (Milladore), and Boys & Girls Club of Portage County (Stevens Point).

Cellcom is proud to support organizations of all sizes, whose work is impacting the community and building a greener tomorrow. The company’s recycling program has generated $266,975 for local charities over the past 13 years.


Cellcom is an innovative wireless company that provides nationwide service for its customer base throughout Wisconsin and Michigan, with 60 retail and agent locations. Cellcom is respected for its long-standing reputation of delivering extraordinary customer care, being a strong community partner, and for its renowned network, which is customized to its rural markets. As a subsidiary of Nsight, Cellcom is part of a family of companies offering complete telecommunications services.

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